Trendsetters MEDIA 4.0

This large-scale meetup is dedicated to MEDIA 4.0. Media 4.0, or the Fourth Industrial Revolution in media, is a concept describing the transformation of the media industry under the influence of new technologies such as artificial intelligence, big data, the Internet of Things, blockchain, and others. It implies a transition from traditional, linear models of information distribution to more interactive, personalized, and decentralized formats.

You can buy a ticket with a 20% discount here

1,500 visitors and 25 speakers—opinion leaders, bloggers, media industry professionals, government officials, and media representatives—will discuss the main key issues and challenges facing the modern media industry and blogosphere.

3 goals of Trendsetters MEDIA 4.0:

1. Bring together opinion leaders, government representatives, bloggers, and experts from various sectors of the media industry on a single platform;

2. Form a sustainable understanding of the opportunities offered by the emerging MEDIA 4.0 industry;

3. Establish close, high-quality relationships between all market participants.

Business agenda:

MEDIA FOR BUSINESS

• How entrepreneurs and companies can build their digital media ecosystem;

• How to set up AI agents and automate 80% of your business;

• Why do businesses need content, Telegram channels, and expert platforms?

• How to build your digital showcase: personal and corporate media;

• Growth trends through: content, community, partnerships.

SOCIAL NETWORKS & BLOGS

• How content distribution platforms are changing: Telegram, VK, RuTube, super apps;

• Algorithms that shape trends and agendas;

• Misinformation, echo chambers, audience trust: how to deal with it;

• New content formats on social media: from text to short videos and streams;

• Prospects for growth and transformation of social media into full-fledged media.

MEDIA 4.0 and WEB3 - the information field of the new era

• How do WEB3 and Media 4.0 open up new horizons for creators, consumers, and businesses, contributing to the more sustainable development of the media industry?

• How will the system of interaction with content be built in the WEB3 era?

• How does Media 4.0 allow journalists and content creators to interact with their audience directly, bypassing traditional media platforms?

• What unique monetization methods do WEB3 and Media 4.0 provide for bloggers, allowing them to receive rewards directly from subscribers?

INFLUENCE WORLD

• How brands, experts, and companies work with bloggers today;

• The growth of microbloggers, nano-influencers, and communities as points of influence;

• New formats of influence: native integrations, ambassadorship, content partnerships;

• Influence in B2B, B2G, and platform ecosystems;

• The growth of digital influence as a business tool, not just advertising.

MEDIA & GOVERNMENT

• The role of bloggers in shaping public opinion and promoting the achievements of Russian brands?

• A new state-centric media paradigm in Russia: creating social mobility and career growth channels for bloggers in the media sphere.

• Strengthening the personal brands of participants and enhancing their reputation through participation in state and corporate initiatives.

• Forming mechanisms for the sustainable monetization of bloggers through social entrepreneurship and long-term projects.

• Developing partnerships between bloggers and large businesses, state structures, and public organizations.

Trendsetters speakers (partial list):

• Nikolay Sobolev, one of the most influential Russian video bloggers of the new generation. 5+ million followers on social media;

• Grigory Avetov, co-founder of MEGACAMPUS, candidate of economic sciences;

• Kirill Didenok, digital producer, founder of the DIDENOK TEAM agency;

• Rafael Manvelyan, author of the community “Satoshi's Tears,” one of the most popular WEB3 bloggers;

• Andrey Ulyanov, Director of the Department of Service Development and Customer Experience at the Ministry of Digital Development, Communications and Mass Media, former head of the Ministry of Digital Development, Communications and Mass Media of the Ryazan Region

• Tatyana Ivanova, CEO of the hello blogger agency, co-founder of the Association of Bloggers and Agencies;

• Ilya Goncharenko, co-founder of the Instadium and RE:FRESH conferences;

• Edgar Grigoryan, founder of the international group of companies ATF MEDIA; Co-founder of The Trends forum, co-founder of WEB3 social network DAOPEOPLE;

• Dmitry Beskromny, Founder of bQ Group, author of “Beskromny,”

• co-founder of AI INFLUENCE;

• Vladislav Utushkin, Founder of the MarsDao ecosystem;

• Nadezhda Surova, Member of the Federation Council's Digital Economy Council, Candidate of Economic Sciences, Associate Professor

• Mila Klimenko, New media leader: consolidated audience on social networks — 10,000,000+ people. Founder and ideologist of the NIKK MOLE brand;

• Artur Anisimov, Co-founder of The Trends forum, Founder of the boutique event agency BRIDGE;

• Vladimir Alekseev, Founder of the holding company by alexeev, Founder of ERA;

• Elena Grin, Candidate of Juridical Sciences, Associate Professor, Deputy Head of the Department of Intellectual Rights at MGUA

Event organizers:

ATF Media International Group, boutique event agency BRIDGE, and unified advertising agency ERA.

Sponsors:

Premium sponsors: MEXC, Tribute.

Official sponsors: Seventix, DataLocator, Armed, Neuron.